Every organization has a message to send, an audience to reach. How you tell your story – whether you want to build awareness, reach new markets or protect your brand – is a critical element in your market positioning.

The Idea Factory is a communications boutique committed to helping clients achieve the results they need to sell more effectively in their marketplaces.

In the last 15 years, we have helped clients navigate changes in their markets and threats to their brands, and take advantage of game-changing opportunities to expand and compete.

Establish Ways to Measure Social Media Success

Establish Ways to Measure Social Media Success

Establishing success metrics in advance is important for evaluating social media efforts. Consider various ways to gauge success as your campaign progresses.

SM Evaluation

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By ideafactory| 2017-08-28T10:27:35+00:00 August 21st, 2017|Featured|0 Comments

About the Author: ideafactory

International marketing communications strategist with extensive experience in corporate communications, direct marketing, branding, event-based marketing, cause-related marketing, non-profit marketing and advertising campaigns. Specialties Focus on brand development and management; strategic development and creative communication development.

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