The Camino Brand Scope
The Camino Brand logo was one of my favorites. Our client Emily, has been purchasing and renovating distressed apartment complexes all around Southern Nevada. While the initial idea was to brand each with its own logo, we suggested creating a single look that would feature each location’s numerical address with the word Camino. This plan would allow the opportunity to stretch the marketing budget and position the brands to the consumer with a single look thru a consistent typeface and color palette. I’m super excited to share the logos and color palette.
I adore working with clients like Emily. She shares her vision for renovations and knows exactly the type of customer she wants to attract. And, she gives us the freedom to do what we do best – be creative!
Mid-Century Modern, Inviting, Unique